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BFFF's first frozen food report

7th Dec 2010 - 00:00
Abstract
The BFFF (British Frozen Food Federation) launched the world's first frozen food report last month at the Houses of Parliament, highlighting that frozen food is as healthy and nutritious as fresh food.
We find out more about what's in the report. • In 2009 the UK foodservice frozen market was worth £2,261 million. • Frozen food sales have increased in the UK foodservice sector between 2006 and 2009 – despite fewer outlets and falling overall sales. The total value of frozen food purchases increased by 2.4% over the period. • Market data forecasts predict that by 2014, the value of frozen food purchases will have grown 8% to £10.9 billion. • In a difficult economic period, many caterers are searching for better value. Independent research, reviewing the cost effectiveness of buying in frozen ready made alternatives (rather than manufacturing duplicate dishes from scratch), found that scratch dishes cost over 24% more than frozen. • Three quarters of caterers recognise frozen offers all year round availability, minimises wastage, is less likely to deteriorate in transit, has longer storage life - permitting a wider menu range, and is easier to use – demanding less kitchen expertise. Austin Mitchell, MP for Great Grimsby, who also attended the launch, said: "It is widely recognised that our country needs to work towards a sustainable, secure and healthy food supply. To achieve this we need to ensure fair prices, choice and access to food, along with a continuous improvement in food safety, changes to deliver healthier diets and a more environmentally sustainable food chain. "It is clear from the evidence presented that frozen has a key role to play. I hope that it will help consumers, retailers and the foodservice industry to recognise the importance of frozen in UK food provision over future decades." Dr. Wayne Martindale, research fellow at the Centre of Food Innovation said: "This report is the culmination of many months of research, using the latest evidence. The results are impressive. "Considering what the UK population needs from its future food supply, we have found that frozen ticks many important boxes. It offers safety and high quality nutrition, provides resilience to an otherwise insecure supply chain, and delivers significant environmental benefits – especially through minimising food waste and providing all year round availability. Moving forward and in our opinion, frozen should be a key food choice for all." Brian Young, director general at the British Frozen Food Federation said: "For many years frozen food has been the 'poor relation' to chilled and fresh foods. Misconceptions, stigma and snobbery have prevented consumers and chefs from buying frozen. But the tide is changing."
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PSC Team