The partnership includes providing cookery classes in partnership with Salford Loaves and Fishes, which supports homeless, isolated and vulnerable people. The classes will take place once a month with six attendees.
BM will provide candidates from Elevate Salford’s skills programme with tours of its operations at a client site in Salford to give attendees an insight into work in the hospitality industry. The tours will be open to four candidates every quarter.
Every few months, an attendee can then take up four one-day work experiences across different sections of BM’s operations, guided by an assigned ‘buddy’. Every other month, an attendee will also be offered the opportunity to receive barista training to achieve a foundation-level certificate.
Budding food entrepreneurs will be supported by BM’s BLOOM start-up programme, equipping them with essential business knowledge, operational know-how and mentorship, to launch and run their own street food concept at BM Pop-Up Pioneers street food events at BM client sites in and around Manchester.
Michaela Mulvey, digital marketing manager at BM, said: “There are countless talented start-ups and small businesses across the north of the UK with incredible potential. With the right marketing guidance, they can grow and thrive, and I’m looking forward to offering that support.”