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Freemans Event Partners signs new multi-year deal with Silverstone

4th Aug 2025 - 06:00
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Freemans Event Partners signs new multi-year deal with Silverstone
Abstract
Freemans Event Partners and Silverstone have signed a new multi-year contract, reaffirming a 40-year partnership that continues to enhance the fan experience.

Recently Freemans Event Partners delivered a record-breaking Formula 1 British Grand Prix working with Silverstone, where over 500,000 fans were welcomed across the event. Under the renewed agreement, Freemans Event Partners remains the exclusive public food and beverage provider at Silverstone.

From a single fish and chips outlet at the circuit in 1975, the company has grown into one of the UK’s leading event partners. Today it serves over 25 million people annually across more than 650 event days.

Highlights from the British Grand Prix weekend included:

  • 300+ food and drink options across the venue, from branded outlets and bespoke menus in the Landostand to the official launch of CARGO Global Eats, plus dedicated Heinz and Doritos experiences
  • 800 foodservice deliveries made directly to vendors’ outlets, day and night
  • Over 300 seasonal team members deployed daily to serve world-class F&B to fans
  • FEP PAY powered payments, minimising queues and maximising time at the track

Matt Luscombe, chief executive at Freeman Event Partners, said: “Our collaboration over the decades has consistently pushed boundaries in terms of quality and innovation, and this renewed agreement means we can continue to support the venue's continued evolution as a world-class, multi-use destination.”

Written by
Edward Waddell