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Restaurant Associates wins hospitality contract at Hinxton Hall

24th Jan 2023 - 06:00
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Premium hospitality brand Restaurant Associates has announced a new collaboration with Hinxton Hall Conference Centre in Cambridge.

The partnership will see new services delivered across all conference, accommodation and guests services. Hinxton Hall offers heritage rooms and contemporary spaces designed for collaboration and learning.

The new contract commenced in January with plans to develop the food and service offer by launching new menus, implementing ‘innovative’ technological solutions and introducing their customer service training programme SHINE.  

The new menus for Hinxton Hall will showcase plant-forward dishes designed by head chef Chris Daniel, who will be supported by chef Steve Groves. They will also be launching their new coffee brand ‘Blend 53’ which will donate a percentage of its profits to social enterprise ‘Foodinate’.

Kerry Ford, regional managing director of Restaurant Associates Venues, said: “Our menus truly cater to all tastes, giving guests the opportunity to choose between our pioneering plant-based menus, magnificent Middle Eastern flavours or a taste of something more traditional. Innovation, social value and exceptional guest experiences underpin all parts of our proposition which are values that perfectly align with Hinxton Hall.”

In keeping with the core ethos of Restaurant Associates Venues, sustainability will be at the heart of the offer, aligning with their recent three-star Food Made Good accreditation and net zero by 2030 commitment.

Katrina Robinson, head of Wellcome Connecting Science Programme Operations, added: “We are delighted to be working with Restaurant Associates to develop and deliver an outstanding offer for Hinxton Hall Conference Centre delegates and visitors. We are confident that this partnership, with a shared ethos and values, will result in excellent outcomes for both our organisations.”

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Written by
Edward Waddell