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Seattle’s Best Coffee launches at University of Birmingham to meet demand

19th May 2026 - 05:00
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Seattle’s Best Coffee launches at University of Birmingham to meet demand
Abstract
Seattle’s Best Coffee, part of Nestlé Professional, has launched a fully branded café at the University of Birmingham in partnership with Food Fellows, strengthening the brand’s presence in the higher education sector and bringing a value-led, high quality coffee offer to one of the UK’s largest university communities.

Serving more than 40,000 students and 10,000 staff, the launch responds to growing demand for accessible campus coffee that delivers on taste, choice and everyday value. Seattle’s Best Coffee range includes hot and iced coffee, collagen coffee and Aero Hot Chocolate.

This reflects findings from Nestlé Professional’s 2025 Behind the Beans: Coffee on Campus, Colleges & Universities Report, which found that 94% of UK students regularly buy coffee on campus, with 96% saying a varied menu is important when choosing coffee on campus.

The report showed 37% of students want iced coffee options, 34% want speciality hot chocolate and 28% are interested in functional coffees, such as those with protein, collagen or vitamins. Nine in ten students say sustainability influences their coffee purchasing decisions.

Seattle’s Best Coffee Henry’s Signature Blend is made with 100% Fairtrade Arabica coffee beans and is supported by Nestlé’s wider work across the coffee value chain, giving campus operators a credible sustainability story without compromising on taste, quality or accessibility. 

Isabelle Fournier, head of beverages at Nestlé Professional UK&I, said: “Coffee plays a central role in student life, with increasing demand for a broad range of options that fit both routine and budget — from classic hot coffee to iced, speciality and functional choices.

“The University of Birmingham demonstrates how Seattle’s Best Coffee can support operators in busy campus environments through a branded offer that delivers quality, consistency and accessibility. With smooth 100% Arabica coffee alongside innovative options such as collagen coffee and Aero Hot Chocolate, we are helping to create a modern, engaging café experience that resonates with everyday student needs.” 

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Written by
Edward Waddell