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Lucy’s gluten-free cookies launch in UK

14th Jan 2015 - 15:16
US free-from brand Lucy’s has entered the UK’s £200 million gluten free market with the launch of its range of gluten-free cookies.

The range of special dietary treats was developed by Dr Lucy Gibney in her kitchen for her son who had severe food allergies. Lucy’s has now established itself as well known gluten-free brand in the US. The cookies are made without, milk and eggs making them suitable for vegans too.

Currently, they are available exclusively through wholesale distributor Tree of Life. The cookies come in seven different varieties including, chocolate mint, chocolate chip, cinnamon thin, maple bliss, oatmeal cookie, ginger snap and sugar cookie.

Tree of Life’s commercial director, Mike Kilcourse, said: “Often eating free-from products means sacrificing taste, but that’s not the case with Lucy’s gluten and allergy friendly cookies.

“An award winning brand from the US, Lucy’s still has that homemade flavour that makes it popular not only with people who have dietary intolerances, but also with their friends and family too. The brand is stocked in over 6,000 outlets across the US, and they are now looking to replicate that success in the UK across the grocery, convenience, health food and food-to-go sectors.”

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Written by
PSC Team