This marks the first acquisition under the leadership of Andy Farnworth, who became the wholesaler’s managing director last summer. The acquisition supports the company’s strategic ambition to double in size over the next five years.
Hodgson Fish is a fourth-generation business and one of the UK’s oldest UK suppliers, with operations dating back to 1916 on the fish quay in Hartlepool. Sailbrand started operations in 1980, sourcing and delivering fresh seafood in the West Yorkshire region.
Since Hodgson Fish acquired Sailbrand in 2018, both companies have gone from strength to strength, earning a reputation for quality, reliability and customer service as well as a broad product offering.
Farnworth said: "We are committed to expanding our Bidfresh network into new territories, both through organic growth and the acquisition of like-minded regional fresh businesses that share our values and enhance our overall proposition. The addition of Hodgson Fish and Sailbrand is a perfect example of this strategy in action.
"With their rich heritage, specialist expertise, and exceptional local teams in Hartlepool and Huddersfield, we believe both businesses are an ideal fit for Bidfresh. We are genuinely excited to be part of their journey ahead."