One in five British households (19%) are planning to spend more on food this festive season. More than one in ten shoppers will spend up to £100 per head more on food this year despite 34% of respondents revealing they are worried about financial restraints.
Turkey remains high on the priority list with 64% of Brits putting it on their shopping list. Also popular was pigs in blankets (60%), stuffing (60%) and Yorkshire puddings (51%).
European treats have become favourites on the UK Christmas menu. Popular items include:
- 19% will eat croissants
- 12% will be peckish for pancakes
- 23% consume sweet pastries
- 8% will go for French toast
- 9% will welcome waffles to the Christmas menu
For Christmas breakfast one in ten will tuck into smoked salmon, whilst 12% will go straight for chocolate on Christmas morning and 8% will opt for cake.
Paul Baker, founder of St Pierre, said: “To say lockdown has been a challenging time for families is an understatement. It’s not surprising that after such an unpredictable year, Brits are planning something to look forward to.
“Despite everything, food has the power to lift moods, bring people together and make the ‘everyday’ magnifique. Good food is more than just a meal on your plate. It’s a get-together, it’s sharing, it’s family - and this is never more true than at Christmas.”