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Sodexo announces long-term partnership with DW Stadium

9th Sep 2021 - 06:00
Global services company Sodexo has announced a long-term partnership as the exclusive venue partner of the DW Stadium.

The 11-year agreement covers public and hospitality catering as well as conferences and events. The stadium, which is home to both Wigan Athletic and Wigan Warriors, will see a number of upgrades during 2022 with fans set to experience a cashless stadium going forward.

Nick Byrom, business development director of Sodexo Sports & Leisure UK, said: “It’s an exciting time for Wigan Athletic fans under new ownership and we thank the leadership team at the club for selecting Sodexo to be their long-term venue partner. We are confident we will deliver an outstanding guest experience for both Latics and Warriors fans on a match day.

“The facilities at the DW Stadium are excellent and with some additional investment from Sodexo over the next 12 months we feel that these will create some of the best event facilities in the area."

Sodexo will focus on a range of premium culinary experiences for both the matchday and non-matchday experience. The global services company will also put a focus on sourcing local food and beverages as well as hiring local staff and supporting nearby charities.

 Malachy Brannigan, chief executive of Wigan Athletic FC, commented: “Following an extensive search for the Stadium’s first venue partner since Phoenix 2021 Limited obtained the Club, I am delighted to announce Sodexo as the successful bidder. The experience of Sodexo was a major factor in determining the decision and we look forward to a long and healthy partnership.”

Written by
Edward Waddell