Cojeen joins from Jordans Dorset Ryvita, where she was marketing and research & development director and a member of the executive team for the past eight years. She has previously held senior roles with Cadbury and other well-known household brands.
Wiltshire Farm Foods says she brings a wealth of board-level experience and is recognised as a dynamic and entrepreneurial leader, with a proven record of driving growth, building market share and translating consumer insights into successful strategies.
Cojeen commented: “I am delighted to be joining Wiltshire Farm Foods at this time. It is a brand with an outstanding reputation - not only for its high-quality, nutritious meals but also for the exceptional service it provides to customers across the UK. I look forward to working with the team to continue growing the business and ensuring we deliver real value and care for our customers every day.”
Wiltshire Farm Foods delivers hundreds of thousands of delicious and nutritionally balanced meals direct to customers’ homes. It serves older people and those who need a little extra help - keeping customers safe, nourished and well-cared-for in their own homes.
Ian Stone, chief executive of Apetito and Wiltshire Farm Foods, added: “We are delighted to welcome Vicky to the business. She brings exceptional experience in leading food brands and a track record of inspiring teams to deliver results. Wiltshire Farm Foods is a much-loved service that makes a real difference to people’s lives, and under Vicky’s leadership we are confident it will continue to go from strength to strength.”