The FSC-certified cardboard cases for Bisto’s Original, Poultry, Reduced Salt and Vegetarian Gravy Granules have each been reduced in height by 20mm.
The plastic shrink wrap has also been removed from the outer packaging – a move that cuts plastic use and prevents the output of more than 15 tonnes of CO2 emissions each year. The Bisto foodservice range, which previously had a 92% recyclability rate, is now 100% recyclable.
Bisto’s new ‘leaner’ look will help caterers and chefs reduce waste and make more sustainable choices, while delivering more storage space for busy kitchens. While the amount of cardboard used has been reduced, the packs still contain the same amount of product.
Sadia Allam, foodservice customer controller at Premier Foods, said: “As one of the UK’s leading food producers and home to some of the nation’s most loved and iconic brands, we have both an opportunity and a responsibility to forge a healthier future for our planet and everyone on it.
“We’re proud to continue to deliver the trusted Bisto quality our customers rely on, but now in packaging that’s kinder to the environment. Crucially, it helps our foodservice customers make more sustainable choices without compromising on the great taste they expect.”