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Promoted: Pladis are excited to welcome the brand new maverick offering from Jaffa Cakes to amaze and delight your customers

30th Nov 2022 - 10:11
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Is it a biscuit or a cake? Or is it a donut? No- it’s a Jaffa Jonut. Jaffa Jonuts offer a fun and distinctive new edition of the original McVitie's Jaffa Cakes and are on a mission to inspire the nation to be what they want to be! Proof that we can all be anything we set our minds to!

It is a magic Jaffa combo with a twist, soft donutty shaped sponge, tangy orangey filling, topped with a layer of crackly dark chocolate. The love child of the epic Jaffa Cakes and a tasty donut.

It features:

  • Individually wrapped and sealed in its own pack offering a hygienic solution to displaying the product
  • Eaten on the go, with a hot drink or simply as a treat
  • Comes in a Counter Top Display Unit, ideal for displaying next to till points or decanting
  • Packaging designed to be recyclable
  • 74% of consumers considered Jaffa Jonuts as different from other available sweet snacks
  • Ideal for travel, leisure, on the go, coffee shops, hotels, vending

Whether you position McVitie’s Jaffa Jonuts as a tasty compliment alongside a hot cuppa for a late morning snack or as a mid-afternoon pick me up – Jaffa Jonuts are undoubtedly a perfect treat.

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More than 180 years ago, McVitie’s started life as a small provision shop on Rose Street in Edinburgh, Scotland. Fast forward to today, Pladis are the second largest biscuit manufacturer in the world, and home to some of the world’s best tasting and most loved snacking brands.

A Pladis spokesperson said: “Our diverse portfolio of snacks is enjoyed in more than 150 countries and is a staple in billions of homes. Our product recipes were created by master bakers and have stood the test of time, bringing happiness to consumers around the world for hundreds of years.

“With an eye towards new trends and evolving consumer needs, our innovation is fuelling exciting new products to deliver even more happiness in every bite. At Jacob’s we are dedicated to baking the best snacks, baked with a passion our Mini Cheddars Range is guaranteed to deliver savoury satisfaction time after time.

“A family of favourites for every occasion. With flavours to savour, these Mini Cheddars are baked to perfection, and filled with all the deliciousness and crunch just for you to enjoy. Oven baked not fried.”

 

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Written by
Edward Waddell