Plant based week - targeted ad
The playful campaign pokes fun at classic Veganuary misconceptions and promotes its Beyond Meat range as being ‘truly delicious’, questioning whether other plant-based products' ‘tasty’ claims are
Since Veganuary launched its first pledge ten years ago, millions of people coming from almost every country in the world have officially taken part.
The annual challenge encourages individuals to embark on a ‘transformative journey’ towards a plant-based lifestyle throughout January.
Founded by Laura Friederich in 2020 it took two years of recipe development to ‘perfect the unique quick set’, plant-based jelly crystals. Key features of Wibble jelly crystals:
With research showing that around 1.4 million people in the UK are following a vegan diet, this addition to the McDougalls range offers an inclusive dessert product for chefs to work with.
The range includes savoury tarts like Sysco Simply Sweet Potato & Red Onion Marmalade Seeded Tart as well as a Sysco Simply Chestnut & Seed Roast. Over the next 18 months, the range will gr
The 22-minute documentary marks ten years from the creation of the global phenomenon encouraging everyone to 'try vegan for January’.
This is the second Forward Food training by HSI/UK for the UK Defence Food Services Training Wing at Worthy Down in Winchester.
They are also calling on the Government to bring forward legislation to guarantee a vegan option on every menu throughout the UK.
Featuring Veganuary’s 10th anniversary global film premiere, leadership addresses and panels focussing on collective challenges affecting the UK’s vegan food industry, the theatre will bring togeth